Carlsberg launches web-tv channel www.partofthegame.tv showcasing football and the life's of fans. 5 channels are available and dedicated to all aspects about football from the archives to the current matches, news or updates and even to the life as a fan. You can also find video clips on bloopers, rituals, and many other cool stuff to check out and upload your own favorites. So if you are a fan, do check it out!
